Privacy Policy (continued)
Usage Details, IP Addresses, Cookies and Web Beacons
- Usage Details and IP Addresses. As you navigate through our Site, we may also collect details of your visits to our Site, including, but not limited to, traffic data, location data, logs and other communication data, as well as information about your computer and internet connection, including your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' equipment, browsing actions and patterns, and does not identify any individual.
- Cookies. For the same reason, we may obtain information about your general internet usage by using cookies. A cookie is a small file stored on the hard drive of your computer. Use of cookies help us to improve our Site and to deliver a better and more personalized service by enabling us to: 1) Estimate our audience size and usage patterns, 2) store information about your preferences, allowing us to customize our Site according to your individual interests, 3) speed up your searches, 4) recognize you when you return to our Site, and 5) keep track of items in your shopping cart.
You may refuse to accept cookies by activating the appropriate setting on your browser. However, if you select this setting you may lose some features or functionality of our Site and be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Site. Remember, however, that disabling cookies is browser specific. If you access the Site using Internet Explorer, you must also disable cookies in, for example, Firefox if you use that browser at a different time.
- Web Beacons. Pages of our Site may contain electronic images known as web beacons (also referred to as single-pixel gifs) that permit us to count users who have visited those pages and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity). Web beacons are not used to access your personal information on our Site and are only used to compile aggregated statistics concerning use of our Site.
USES MADE OF THE INFORMATION
We use information that we collect about you or that you provide to us, including any personal information, in the following ways:
- Product and Service Fulfillment - Fulfillment and management of your requests for information or to otherwise service you.
- Our Marketing Purposes - Deliver coupons, newsletters, promotions, notification of events and special offers, e-mail or mobile messages, etc.
- Internal Operations - 1) To present our Site and its contents in a suitable and effective manner for you and for your computer, 2) To notify you about changes to our service or products, 3) To allow you to participate in interactive features of our service, when you choose to do so, and 4) For statistical purposes and reporting of aggregate data.
- Legal Compliance - To carry out our obligations and enforce our legal rights or in response to legal actions.
DISCLOSURE OF YOUR INFORMATION
We may disclose personal information that you provide via our Site to the following third parties:
- Our subsidiaries, affiliates and related companies.
- Contractors and service providers we use to support our business.
- In the event of merger, acquisition, or any form of sale of some or all of our assets, in which case personal information held by us about our customers could be among the assets transferred to the buyer.
- We may disclose e-mail addresses as part of a suppression file or do-not-e-mail list to make sure that unsubscribe requests are forwarded to the appropriate parties to insure removal from databases, in compliance with law, including without limitation, the Can-Spam Act of 2003.